Lauren Fukawa
Music Video Release Strategy
An important component of your marketing strategy is the plan behind your music video release. Music videos are one of the many parts of...
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WELCOME TO MY BLOG!
For my social media marketing (MKTG 444) course at CSUF, I had to create four individual blogs posts on a topic of interest - and of course, I choose Music Marketing as mine! Enjoy ♡
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Lauren Fukawa
What is a Concert Promoter?
The Role of a Concert Promoter Concert promoter produces and presents live music events. They are in charge of booking artists, securing...
Lauren Fukawa
Playlist Promotion on Spotify
As an artist, it is imperative to use Spotify’s playlists to your advantage because it does wonders for your career (and check $$). This...
Lauren Fukawa
Music Marketing 101: Electronic Press Kit
How to Create an Electronic Press Kit (EPK): As an artist, you want to get your brand in front of many eyes as possible. Getting your...
Lauren Fukawa
Wonderful Women On The Lineup!
Wonderful Women On The Lineup is a blog that highlights the women performers at LIB 2019 and was published on Lightning In A Bottle's...
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